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I created a market research survey that get’s automatically sent to new subscribers so I can learn more about them and their needs. You can create a free survey to link to with Survey Monkey.
I’d also recommend updating your survey every now and then and even sending it out to your subscribers if you need additional feedback. You don’t always have to offer an incentive like I did because if your survey is short and to the point, some people will just take it to help you out.
Adjust Your Content Based on the Data You should always be collecting data and insight from subscribers but once you get it, start analyzing and making some changes. My email newsletters have changed a ton since I started sending them in 2015 and it’s for the better.
You want to improve the user experience and that could mean doing things like:
Upgrading to a different email marketing platform Personalizing the email with each subscriber’s first name
When you go through dozens of emails every week it’s easy to spot patterns. And frankly, where your own content might be missing the mark.
We’ve created not only dozens of blog posts but entire blueprints and courses based on the Country Email List information and common questions we’ve gotten from these emails because we’ve spoken with people who want it. It’s sort of built-in market research.
Not to mention, we’re able to understand the motivations, fears, and desires of people. Which we can translate to other marketing materials like sales pages.
How Can You Implement This In Your Business? To finish up, I want you to think about what aspects of this you can implement in your business and email marketing?
In a modern world where everyone seems to be trying to find the best way to automate, and take themselves out of their business, there’s an increasing opportunity for people who are willing to add some personal connection back into their business.
It’s worked extremely well for us, and I’d be willing to bet it could work well for you as wel
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發表於 2023-7-15 14:01:26
