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Talk' to their smartphone to start songs, find a restaurant or open an entry on Wikipedia? In any case, a large part of your audience undoubtedly does, and many more will begin doing so soon. Many investigations, moreover, suggest that in 2020 more than half of searches on Google will take place via voice search . What does all this mean in terms of optimizing your website? Simple: Queries entered orally into search engines.
tend to be longer, longer, and more complex. Hence the growing imp Europe Cell Phone Number List ortance of long tail keywords, i.e. exquisitely conversational keywords, which you should start using tomorrow to optimize the contents of your website.User ExperienceGoogle made it clear in its webmaster guidelines : the user must be central to the development of a website. To optimize a website for search engines, therefore, it is essential to think first of all.
about the user experience, who will have to move easily between one page and another. Do you want to improve your ranking on the SERP? Then don't forget that user experience is one of the new SEO factors!Optimization for mobile sitesA quarter of Italians browse only from mobile devices. 60% of total browsing takes place from tablets and smartphones. This data comes from comScore surveys , and tells us that optimization.
for mobile sites is certainly one of the new SEO factors to pay close attention to. In fact, your visitors most likely arrive largely from smartphones. Have you already checked that your website is optimized for mobile browsing ? Check it out using Google's mobile optimization test , before losing positions without understanding why!URL in HTTPSGoogle began inviting users to switch domains to HTTPS as early as 2014: first by.
announcing it as a future ranking factor, then, years later, by placing the 'not secure' message in the URL bar. The positioning differences between HTTP and HTTPS domains are, even today, minimal, but one thing is certain: the HTTPS protocol is one of the new SEO factors, and its importance is destined to increase over time!Rich SnippetsAmong the new SEO factors, Rich Snippets certainly cannot be missing . You most likely already know what snippets are, i.e. the trio consisting of the title, URL and description of a website as it appears on the results page of a search engine. Well, Rich Snippets are
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