The term viral is here to stay

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What does yours need? To find out, let Textbroker advise you and find your voice. The marketing that awaits us in 2018 An executive looking at a crystal ball that he has between his fingers. An executive looking at a crystal ball that he has between his fingers. With just over two months left until 2017 comes to an end, it is time to take stock of the big trends in online marketing that have surprised us this year. Responsive web design, connection with the customer in real time or personalized advertising strategies have been some of the most notable developments. However, it is also pertinent to wonder what next year will bring.

Let's see how marketing will change in the digital age in 2018. The rise of the “micro-moment” in marketing Stay with this concept because you will need it very much soon. Companies must be able to respond to customer queries in virtually real Email Data time . The "micro-moment" will mean giving greater prominence to the short-term needs of users, whatever their nature. Thus, both the most complex financial issues and the simplest procedures will have specific assistance services.



Google is already on the way with its Think tool… The unsurprising continuity of viral videos  and it is expected that in 2018 it will be even more important in online marketing strategies. Viral videos transmit a lot of information in a short time and simplify dissemination tasks thanks to the connections between users. Furthermore, the market no longer wants products that it cannot see in detail. Of course , we will have to delve deeper into the design of these videos, elevated to the category of advertising resource of utmost importance. Companies will have to adapt their messages so that they can be spread through mobile phone screens.