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Execute search campaigns in 2017 and beyond. Analytics and reports This year, Google unveiled the Analytics 360 suite in May. The a la carte premium suite includes the rebranded versions of Google Analytics Premium, tag management and attribution tools Adometry, as well as a new data management platform, testing and optimization tool and service reporting and data visualization. What's nice is that freeloaders also have freebies. A free version of the reporting and visualization platform, Google Data Studio, was rolled out in early summer. This fall, a free version of Google Optimize for testing and landing page optimization
went into beta (sign up here). Ad Extensions A brief overview of what happened in the land extension this year: Bing launched a test of social extensions in March that seems to have faded. Sitelinks started appearing jewelry photo editing service in swipeable carousels. The new price extensions started out as a list and then turned into swipeable carousels. Affiliate extensions weren't widely publicized when they were rolled out, but I hope to see case studies of how they work for makers in 2017. SMS extensions are out of beta. There's a lot of promise in this extension, and 
what kind of support Message extensions will receive next year. A test of visual sitelinks started in late fall. On mobile, each sitelink displays with an image in a swipeable carousel card. (No, it's not just you, the swipe card carousel has popped up everywhere this year.) I'm not so sure about that, but we'll see. The beta version of the Promotions extension was launched before Black Friday. From what I've heard so far, this is also very promising. Honorable mentions, in no particular order Google added native inventory to the Display Network and introduced a responsive ad format to fill it. Responsive ads can run on
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發表於 2022-7-23 12:03:04