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This must include a way of presenting information about goods and services to potential customers in the best and most effective way possible. Marketing angles tap a specific interest or pain point, rather than overtly showcasing all the features of a product or service. If you've been in the marketing industry long enough, you'll know that it's the benefits of the offer that make it appealing to your target audience. It's how it can solve a specific problem that piques your customer's interest – see my deep dive into direct response copy . Therefore, communication angles should be the tailor-made suit that makes your advertisement stand out , making it irresistible.
Strategies for Identifying Effective Communication Angles How Buy Bulk SMS Service do you find that diamond in the rough that will make you break the bank with your Facebook, Instagram and YouTube marketing? Communication angles are a mix of analysis, creativity and a pinch of copywriting magic. First of all, you need to know your target audience better than they know themselves. Yes, I'm talking about deep, almost telepathic immersion into their minds! How to initiate this telekinetic connection? You can start with surveys, interviews, and – why not – a good old social listening session . Find out their desires, fears, needs and aspirations. Then, dear Watson, it's time for creative
brainstorming . He explores different angles of communication, and innovative copy angles. A specific topic can be approached from different points of view, correct? Compare yourself with collaborators or contacts who can direct you more precisely towards ideal contact points for your communication angles. Don't be afraid to fail because there's nothing better than testing to optimize your angles. But be careful, consistency with your brand is essential.
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發表於 2024-2-22 14:19:13