|
|
The Lovers' Day is (again) upon us and the opportunities for companies, in this special period, are doubling. Some ideas of campaigns for Valentine's Day to take inspiration from Valentine 's Day is less than a month away and this time of year is an excellent time to launch creative campaigns dedicated to lovers (and not). Not only large companies with large budgets can think of launching a campaign dedicated to Valentine's Day, but it is also possible for small businesses or local companies , as long as they know how to exploit the wave of this special day well. Memorable was the Google campaign , 11 years ago, which showed that not only jewelry and chocolates companies can be successful on Valentine's Day. In this simple video, the company demonstrated the power of storytelling imagery by telling a story from start to finish,using just the Google search bar and some popular search terms.
Valentine's Day campaigns that tell a story, or otherwise create emotions within the Mobile Phone Number user, tend to be successful because they elicit emotional responses . Let's see together some ideas of Valentine's Day campaigns that can be effective for your target audience. Creative Valentine's Day ideas for your business Going beyond the very cute Google video, let's talk now about what you can do for your users on Valentine's Day. Let's start, as always, with what will be the goal of your campaign : create engagement or make brand awareness? Lead generation or increase sales of products or services? Establishing the purpose of your Valentine's Day campaign will help you develop its creativity as well, with a little healthy strategy that will allow you to objectively measure the results achieved. Create a 2 × 1 promotion It's not exactly the most revolutionary idea in the world,but the 2 × 1s under Valentine's Day work very well because they can be used as a gift for a couple or even simply to show your affection to a friend. For example, if you have a restaurant you can do a 2 × 1 on a dinner or if you have a wellness center you can think of offering two SPA paths or massages for the price of one.
To be sure of the success of your campaign, you can reserve this promotion only for existing customers , who will have to bring a completely new customer to your company. In this way you can work on the loyalty of those who are already your customer and on the acquisition of new contacts, always useful in this world where the competition seems to have become fierce.Enchant your audience with a themed newsletter There are many advantages of email marketing and the main one is to be able to pamper your users, perhaps offering them discounts to convert them into customers. Valentine's Day is therefore the perfect opportunity to create a themed campaign .
|
|
發表於 2022-9-10 14:15:48