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The Drawing and Color Aspect Did Not Stand

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發表於 2022-10-1 18:50:07 | 顯示全部樓層 |閱讀模式
本帖最後由 Momin55 於 2022-10-1 18:52 編輯

After working on the mascot, Aurélie explains how she then moved on to the visual identity, namely the blog title and the weasel icon. But there, a new challenge appeared:  out at all! I'll let you go see here how Mom Weasel did My analysis: Thank you for showing us all these stages of your reflection on your logo! Indeed, as you say, it's so obvious that we wonder how you didn't think of it from the start :p (I wouldn't have thought of it either, eh xD) Just one thing, I find that the “trail” of colors on your Instagram stories is too much. The weasel is more than enough on its own The arc of a circle adds one more element and I think it distracts without necessarily conveying an essential message: the idea of ​​painting is already present with the tail of the weasel  Once again, this  Stages of creating a logotype 31 mark, 2021 Articles.
Tips Although each logo should be different, tailored to the target group and expressing the individualism of a given brand, there is a pattern according to which designers create the logotype. See what it is, how it differs from a logo and how to design it step by step. The logo is a combination of a logotype image manipulation service and a signet. The logotype is a text sign and the signet is a graphic sign. Each of these elements can function separately and be used in the brand's visual communication. However, it is worth remembering that both components that make up the logo should be consistent in color and reflect what the brand has to convey. Additionally, the logotype should be distinguished by its original topography, appropriate font (size, spacing of letters) and a well-thought-out text composition.

First, a brief When a client approaches a graphic designer or agency specializing in logo design, the contractor must gather as much information as possible about the company. You need to find out what the client is doing, who his target group is, what values ​​are important to him, what he wants to convey in his visual identification. On this basis, you can create a brief that will be the starting point for work for the designer. Secondly, the visual concept Knowing the client's needs, it's time to create a concept. It often starts with freehand sketches and then moves to an electronic version. When designing a logotype, you need to focus on what symbols, fonts and colors should be associated with a given brand. For example, a pastel logotype designed in a decorative font immediately suggests that products or services are targeted at women.



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