How to prepare? We guide you in this article!

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Optimize your site for mobile use Who says voice search, also says smartphones. Yes, we know, we now talk to our phones. What does this imply ? The need to be able to access different websites on your mobile. So for you, the site owner, it is your responsibility to understand how to create a website that is fully optimized for mobile use. But how ? For this, two criteria should not be neglected. The AMP First criterion: the loading speed of your website  on mobile. Users are becoming more and more impatient and they hate waiting for a page to load. If this is true on desktop, on mobile it is even worse. Mobile users no longer have time to wait, if your site does not load quickly, they leave it. So to optimize loading time you can switch to AMP , Accelerate Mobile Page format.

As its name suggests, AMP helps speed up the loading of pages on a site. A site in AMP format Email Data uses 10 times less mobile data ... Which will necessarily affect the loading time of a site opened on mobile without a wifi connection. Of course, it's up to you to also pay attention to the weight of your images , videos and plugins . Responsive Design Another criterion: the adaptability of the design of your site. Now that mobile use of the Internet has exceeded the 50% (53%) mark, it is obligatory to design a responsive design , that is to say a design that adapts to all media and especially to mobile media (tablets and smartphones). If a mobile user arrives on your website and realizes that it does not adapt to their screen... they will leave it. Besides, we understand, it’s all a question of comfort.



Result ? Growing   bounce rate . Improve your local SEO We were talking about the link between voice search and mobile search, now let's talk about the link between mobile and local . We will not surprise anyone by saying that the link exists. Who has never asked Siri, Alexia or Google where the nearest supermarket, restaurant, cinema is? This is why optimizing your local SEO is important in optimizing your voice SEO. And of course, your website is no exception to this rule. You have to do it. But how ? Create a Google my Business page. First step: create a Google My Business page . It's quick and simple. Place location indicators in your titles Nothing is more obvious but yet we tend to forget it. If you operate primarily in a specific city, include the name of your city in your content and content titles.